Email Marketing & List Management Services

All businesses still need to build their “list” of customers, prospects and interested parties in order to stay in touch with them. And although you don’t own or control the social platforms, you do own and control your email list. At BG3, we provide list management services that integrate your social media and web strategies — helping improve the success and relevance of your email marketing efforts.

Email Marketing Strategy, List Management, Madison WI


Email Marketing Starter Package

  • Review of email marketing strategy & marketing plan goals
  • Content recommendations
  • Social media integration
  • List management that includes upload, segmentation and the handling of bounces and unsubscribes
  • Creation of website sign-up link and form for website
  • Creation of welcome letter for new registrants
  • Customized template created using Constant Contact® or MailChimp® email provider
  • Email content development, including subject line for three campaigns (does not include copywriting)
  • Statistical analysis of your email marketing campaigns (opens, clicks, bounces, unsubscribes, social media stats)

Online Survey Services

  • Logical placement of questions within the survey
  • Custom survey welcome page
  • Custom survey closing page or redirect
  • Email invitation sent to your contacts to ask for their participation
  • Custom URL to promote the survey
  • Exported file of responses at the close of the survey

Event Promotion Services

  • Custom webpage to highlight your event
  • Online registration and payment processing through PayPal
  • Email invite sent to your list of contacts
  • Event setup on LinkedIn and connections invited
  • Event setup on Facebook Page and friends/fans invited
  • Pre-scheduled tweets promoting event
  • Reminder updates posted on Facebook and LinkedIn
  • Distribution of event materials to participants
  • Export file of participant registration information

Have Questions?
Whether you’re looking to learn more, or are ready for assistance with email marketing, list management, online survey services or promotional services, BG3 is here to help!

Feel free to contact us at 608-622-7411 or

Book a free 15 minute consultation to discuss your specific social media questions.

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mini-strategy session

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Andrea Hedquist

Cathy has been invaluable in establishing a social media and online marketing presence for my business, Exquisite Windows & Decor. Cathy is not only extremely knowledgeable in these areas but she also follows through with attention to detail and timelines. I would recommend Cathy to anyone looking wanting professional help with their social media and online marketing.

Laura Contreras

Cathy to help me set up a Facebook account and create a business page. Not only did she set up my account but provided valuable instruction on how to use Facebook to best meet my marketing goals and objectives. I highly recommend her!

Arlene Welcher

I recently had the opportunity to work with Cathy Yerges. Cathy did an excellent job updating my Linked In profile. She added several details I wouldn't have thought of and made recommendations that really enhanced my profile. Cathy was very timely and efficient with our meetings. If you are interested in putting some life into your profile, give Cathy a call.

Sue-Z Schwab

I loved working with Cathy, her knowledge of LinkedIn and helping me with my profile with simplification, photo's and creating a visually pleasurable page. Thank you so much. I really appreciate your patience in working with and training with me. I am eager to work with you more in the future.

John Anderson, CPA

Cathy was very knowledgeable in training me on Linked In. Very helpful and worth the time and money.

Renae Stafslien

Cathy provided us with training that was interactive and extremely relevant to our business. She did a great job of asking questions to get at what our needs were, and to tailor her presentation to best meet those needs. It was both fun and interesting, and all of us who attended have been putting her ideas into action! Thanks for a fun and informative session, Cathy!

Mike Audit

Cathy's support has significantly improved my personal efficiency and added a level of professional competency to my business. She is creative, efficient, and highly personable. Cathy's contributions are invaluable.

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