The first Monday of each month is a day I look forward to in my business. It’s a day I set aside to work ON my business, instead of IN my business. Client work does not get done on this day. I don’t schedule meetings out of the office. Calls go to my voice mail.…… Continue Reading
You Had Me At “Hello”
You had me at “hello”, so why did you leave me there? I acknowledged you, but you didn’t respond? What was I to do? Sounds a bit like a chick-flick story line, but it’s not. This is what happens thousands of times a day on Linkedin. You invite someone to connect. Hopefully, you took the time…… Continue Reading
Make a Referral Monday #MARM
In John Jantsch book, The Referral Engine, he proposes a social media movement call “Make a Referral Monday” #MARM. The concept is similar to Throw Back Thursday #TBT, and Follow Friday #FF with the goal to engage your social media audience. What I like about Make a Referral Monday is the pay-it-forward attitude and the…… Continue Reading
Developing Your Strategic Partner Network
Referrals can make or break many small businesses. Without access to large marketing budgets, we have to think at a more grass-roots level. For this reason, most small businesses can benefit from developing a strategic partner network. What is a strategic partner? Essentially, a strategic partner is someone with whom you share the same description…… Continue Reading
10 Signs You’re Doing Networking Wrong
In his book, The 29% Solution, Ivan R. Misner states “successful networking is about learning how to “work” the networking process-not just letting it happen.” It’s being pro-active in seeking the results that you want, rather than leaving it to chance. Successful networking is “the uncommon application of common knowledge.” It’s common knowledge that networking…… Continue Reading
8 Techniques to Master Your Networking Time
You can have the best intentions to build your business, but without an action plan and time dedicated to implement the plan, you are at risk of failure. Prepare yourself to succeed with a few time blocking activities. Time blocking is a productivity tool used by successful business people all over the world. You can…… Continue Reading
Developing Your Networking Goals
If you’re serious about developing a networking strategy, you must set some goals so you can measure and track your progress. The process of setting goals and reviewing where you are in achieving them is all part of being intentional about your business success. As Steven Covey stated in The 7 Habits of Highly Effective…… Continue Reading
10 Signs You’re Doing Networking Wrong
In his book, The 29% Solution, Ivan R. Misner states “successful networking is about learning how to “work” the networking process-not just letting it happen.” It’s being pro-active in seeking the results that you want, rather than leaving it to chance. Successful networking is “the uncommon application of common knowledge.” It’s common knowledge that networking…… Continue Reading
The Slight Edge of Social Media – Case Study
In a recent blog post, I elaborated on how implementing The Slight Edge philosophy can improve your success with social media. Today, I’d like to take a look at one case study from a client of ours. By doing small, consistent actions we are beginning to build brand awareness and increase sales. Here’s how… Our…… Continue Reading
The Slight Edge of Social Media
If you’ve not read The Slight Edge: Turning Simple Disciplines into Massive Success and Happiness by Jeff Olson, you must! It will put so much into perspective for growing your business and leading the life that you dream of. While reading the book, I became aware of The Slight Edge philosophy and how it works…… Continue Reading